Produced By IDT Entertainment and distributed by 20th Century Fox. Daniel St. Pierre and Christopher Reeves directed Everyone’s Hero. It was Christopher’s last project before his passing and featured the voices of William H. Macy, Rob Reiner, Whoppi Goldberg and Brian Dennehy.

The Post Studio was hired as the creative team to design the A/V marketing campaign for Everyone’s Hero. The project consisted of script explorations for theatrical trailers and television spots and included postproduction editorial with multiple testing and focus group revisions.

Our objective was to connect younger audiences and their parents to Everyone’s Hero and to center the animated feature as a family film enjoyed by both.